History
-
2000
- Annual sales exceeded KRW 300B
- Achieved non-borrowing management, first in the cosmetics industry
- Establishment of Remit Cosmetics Co., Ltd.
- World Best Coreana Declaration on Sept. 20th. Happi ranks Coreana Cosmetics as one of the 30 companies to expand global cosmetics industry
- Opening of Coreana in-house system
- Declaration of "World Best Coreana" at 10th anniversary of Direct Sales system
- Opening of MIS management information systme
- Establishment of Revco Cosmetics Co., Ltd.
- Chairman SANG OK, YU opened CEO's website (First in the industry)
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1999
- Coreana, newly registered in KOSDAQ market
- New chairmanship, appointment of President Song Un-han by Chairman SANG OK, YU
- 1998, Ranked 51st in the World's Top 100 Cosmetics Companies (by American Beauty/Fashion company WWD)
- Chairman of Woongjin, Yoon Seok-geum, sells Coreana shares
- Exclusive model contract with Kim Min-hee (terminated on June 30th, 2003)
- Reached KRW 10B in 4 months since the launch of ENTIA Orange line
- Chairman SANG OK, YU relected as the 36th chairman of the Korea Cosmetics Association (3th term)
-
1998
- 10th Foundation Anniversary
- ISO 9001 Certified (RWTUV, Germany)
- President SANG OK, YU appears in MBC Documentary 'The Age of Success'
- <Mud Mask>selected by Chosun Ilbo as <50 Best Korean Hit Products in 50 years>
- President SANG OK, YU receives Order of Civil Merit
-
1997
- Selected by the Ministry of Health and Welfare as the research institute for R&D
- Foundation of Artpia Cosmetics Co., Ltd. (CEO Song Woon-han, Dongshin Building, Dogok-dong, Gangnam-gu)
- President SANG OK, YU selected as the 35th chairman of the Korea Cosmetics Association.
-
1996
- Reached over KRW 200B in sales
- Exclusive model contract with Choi Yoon-young (1995 Miss Korea)
- Acquired CGMP Certification
- CI Declaration (Coreana selected as the official company English name)
-
1995
- Awarded '$1M Export' award
- Completion of Coreana Research Organization
- Enactment of Corporate Slogan 'Art through Nature'
- Launched SENITE
- Opening of Coreana CS Center
- Cheon-an Plant awarded 1x Zero Accident Award
- President SANG OK, YU appointed as the 34th Chairman of the Korea Cosmetics Association
-
1994
- Completion of automated warehouse
- First production of Coreana Calendar
- Technology Partnership Agreement with Schwartzkov, Germany
- Moved into the new office building in Seocho-dong, Seocho-gu, Seoul
- Awarded Marketing Frontier Award hosted by the Korea Marketing Association (Distribution Management)
-
1993
- 3rd in the industry to reach KRW 134B in sales / Selected as Korea's Top 500 companies
- Establishment of Beijing Daebo Gyoreoana Cosmetics Limited Corporation
- Mud Mask selected as Chosun Ilbo's Top 10 Hit Products
- Reached over KRW 100B in sales
- Foundation of Artpia Cosmetics Co., Ltd. in Japan (Shinjuku, Tokyo)
- Opening of Coreana Beauty Academy (Sinsa-dong, Gangnam-gu)
- First publication of beauty magazine "Coreana Family" (For door-to-door sales)
-
1992
- Reached over KRW 50B in sales
- Mud Mask signs export agreement to the United States
- Launch of Atre Mud Mask (Later renamed Coreana Mud Mask)
- First publication of monthly beauty magazine "Artpia" (For mass market channel)
- "Opening of On-Line Business Sites nationwide
-
1991
- Exclusive model contract with Chae Shi-ra / Reached over KRW 25B in sales
- Implementation of Team Management System
-
1990
- Enactment of promulgation of Management Ideology (2nd Foundation Anniversary Ceremony)
- First TV commercial (MBC Beijing Asian Games Opening Ceremony/Model: Lee Mi-sook)
- Opening of Beauty Center for Business Bureau
- Registered "Coreana" for business mark
- Exclusive model contract with Lee Mi-sook
- Official launch of Direct Sales System - 1st Business Unit
- Completion of Cheon-an Plant
-
1989
- Construction of Cheon-an Plant
- Launched domestic sales of Yves Rocher (Yves Rocher Aideen, Furylia, Sereris, Trimaran)
- Creation of Coreana Cosmetics symbols and logos
- Operation and commissioning of the Byeokje Plant (1st Production: Bubble Bubble Shampoo & Conditioner)
-
1988
- Business registration of Sarang Cosmetics
- 9F Yale Building, 60 Chungshin-dong, Jongno-gu, Seoul
- Foundation of Coreana Cosmetics (CEO SANG OK, YU, Yoon Seok-geum, Executive Director Song Woon-han)
- Opening of Yvroche Korea General Agency and signing of a technical partnership contract
- Contract signed for the purchase of Cheon-an Plant Site